Meta Ads agency for e-commerce
We take over your Meta account. The whole account. Tracking, product catalogue, ads, testing and scaling – one team, one owner and one number that counts: sales.
90 days on Meta Ads
E-commerce. We took over the account, rebuilt the tracking and the catalogue and started testing creative for real. Compared with the period before:
The whole journey. One owner.
Most agencies make ads. We handle everything that decides whether the ads sell – from the first pixel to the last cent of the budget.
- 01
Tracking
Pixel and Conversions API, server-side. Meta learns about every purchase – even when the browser tries to hide it.
- 02
Product catalogue
Clean, rich product feeds with the right titles, images and stock status. Good data in, the right product out.
- 03
Creative
We make the ads ourselves. Different ideas, formats and voices – built for how Andromeda picks ads.
- 04
Test
New ideas every week. We let Meta compare, read the results and kill the losers fast.
- 05
Scale
The winners get the budget. We measure what pays the salaries – sales and margin, not likes.
Meta can only optimise on what it sees
An ad platform is only as smart as the data it gets. With just a pixel, Meta loses some of the purchases on the way – ad blockers, cookies and iPhone settings. With Conversions API and a rich product catalogue, Meta sees nearly everything, and also knows what was sold.
Switch on the layers and see what happens.
The catalogue is an ad too
Most brands leave the product catalogue to run itself. We steer it – that is often where most of the sales are.
- The right products. We split the catalogue by ROAS, POAS (profit on ad spend), volume and season. What makes money gets the budget – the rest is paused or gets its own campaigns.
- The right presentation. We design how the products look in dynamic product ads (DPA): background, price, sale badges, ratings and logo.
- Tested, not guessed. Different selections and looks compete against each other. The winner is scaled.
We test more than you have time to read
You do not find a winning ad by guessing. We create many different ideas, let them compete and scale the one that sells – week after week. Andromeda and GEM handle the distribution. We make sure they have the right ads to choose from.
Want to understand why different ideas beat different colours? Read our breakdown of the Andromeda update.
Ads we have made
We make the ads ourselves – from idea to finished format. Campaigns, brand, offers and launches, in both feed and stories. A selection from our clients:
Not a lucky shot
Blå Elefant is no exception. More e-commerce brands growing with us:
CRIA
+185%sales+33% ROAS · +225% orders E-commerceJohannesens
+321%total salesyear on year E-commerceDiagnostic tools
+112%total salesyear on year E-commerceChocolatte
+78%total salesyear on year Next caseYour company?
?Book a meeting →Results for the whole account and all channels, from our cases. See all cases →
A typical agency vs Zkond
Typical agency
- Runs the ads, but tracking is "the client's problem"
- Three ads in different colours, called a test
- The product catalogue stays the way it always was
- Reports reach and clicks
- A monthly meeting and a PDF
Zkond
- Owns the whole chain: tracking, catalogue, ads and budget
- New creative ideas every week, built for Andromeda
- Rich product feeds Meta can actually use
- Measures sales, ROAS and margin
- A team working in the account every day
Frequently asked questions about Meta Ads
What does a Meta Ads agency do?
A Meta Ads agency plans, creates and runs advertising on Facebook and Instagram. With us the whole chain is included: tracking with Pixel and Conversions API, product catalogue, ad production, testing, budget and reporting against sales.
Do you take over our existing Meta account?
Yes. We go through the account, the tracking and the catalogue, fix what leaks and then take over the day-to-day work. You keep ownership of the account and all data.
What are Andromeda and GEM?
Andromeda is the system that picks which ads are relevant for a person. GEM is the model that ranks them. Both read what an ad means, so different creative ideas reach more buyers than many variations of the same ad. Read more about the Andromeda update.
What is DPA and how do you optimise the product feed?
DPA, dynamic product ads, builds ads automatically from your product catalogue and shows the right product to the right person. We choose which products are advertised by ROAS, POAS (profit on ad spend), volume and season, and design how they look: background, price, sale badges, ratings and logo.
Why do you need Conversions API?
A pixel in the browser misses purchases when it is blocked by ad blockers, cookie choices or iPhone settings. Conversions API sends purchases straight from the server, so Meta gets more complete data to optimise on.
Do you make the ads yourselves?
Yes. We create ideas, video, UGC and static ads and test them continuously. If you need more production, we also do data-driven ad production.
Do you only work with Meta?
No, Meta is one part of our paid social advertising, together with TikTok and Reddit. We connect the channels so the budget ends up where it does the most good.
Let us take over
We go through your Meta account, your tracking and your catalogue – and tell you honestly what leaks. Then you decide.
Book a meeting