TikTok Ads agency for e-commerce
You have three seconds. We make the ads that win them – and the account that turns viewers into buyers. Hooks, creators, Spark Ads, tracking and product catalogue. One team. One goal: sales.
TikTok sells. If you do it right.
When we took over Bergans' TikTok account, the goal was results you can feel – not views. Here is how it went:
- 01Reach first. TikTok's cheap exposure built an audience that recognised the brand.
- 02Then product ads. Dynamic product ads (DPA) from the catalogue drove the purchases directly.
- 03Data all the way. The right signals, accurate tracking and sharp customer insights – so TikTok knew who buys.
Three seconds decide everything
Nobody on TikTok watches an ad out of politeness. What happens in the first second decides whether someone stays – and whether the algorithm shows the ad to more people.
That is why we test hooks, not just ads: the same video with different openings, until we know what stops the thumb.
Pick a hook and see how viewers behave.
We make TikToks. Not commercials.
A TV spot in portrait format does not work here. We make content that looks like it belongs in the feed – and still sells.
Hook variants
One video, five different openings. We find the start that stops the thumb.
Creators & UGC
Real people showing the product. Credible, fast and cheap to test.
Spark Ads
We boost posts that already work – likes and comments included.
Trends + sound
We use trends when they fit the brand. Not just because everyone else does.
Product ads
The catalogue becomes ads that show the right product to the right person.
Let creators sell for you
A normal ad starts from zero: no likes, no comments, a logo as the sender. A Spark Ad is a real post – from your account or a creator's – that we pay to show to more people.
The social proof comes along. People trust "where did you buy it?!" more than your headline.
Creative catches. Data sells.
The funniest video in the world does not help if TikTok does not know who buys. So we handle the tech too.
Pixel + Events API
Purchases are sent both from the browser and straight from the server. TikTok sees more purchases and optimises for real customers, not clicks.
Product catalogue
A clean product feed with the right titles, images and stock. The foundation for product ads that show the right item to the right person.
Measured on sales
Views are nice. We report ROAS, orders and margin – and compare with your other channels.
We use the same foundation for Meta Ads. The channels share data and learnings.
A week in your TikTok account
TikTok wears out faster than any other channel. An ad that wins today can be done in two weeks. So we never stop.
- MON
Read the data
Which hooks held? The losers are switched off.
- TUE
New hooks
The winners get new openings and cuts.
- WED
Creators deliver
New videos from creators and our team.
- THU
Test live
New ads against last week's best.
- FRI
Scale
The winners get budget – and become Spark Ads.
Four myths about TikTok
Click a myth.
TikTok Ads FAQ
What does a TikTok Ads agency do?
A TikTok Ads agency plans, creates and manages advertising on TikTok. With us, everything is included: ad ideas and hooks, creators and UGC, Spark Ads, tracking with Pixel and Events API, product catalogue, testing, budget and reporting on sales.
Do TikTok Ads work for e-commerce?
Yes. With product ads from the catalogue and accurate tracking, TikTok drives purchases, not just views. Bergans reached a 400% ROAS when we combined reach, product ads and the right data.
What are Spark Ads?
Spark Ads are ads built on real TikTok posts, from your account or a creator's. Likes, comments and shares come along, so the ad has social proof from the start.
Do we need our own TikTok account with followers?
No. Ads work without followers. An active account helps, but we can also use creators' posts as Spark Ads.
Do you make the ads yourselves?
Yes. We come up with ideas and hooks, work with creators and produce in-house. If you need more, we also offer data-driven ad production.
Are you a TikTok partner?
Yes, we are an official TikTok partner. That gives us direct contact with the platform, faster help and early information about new features.
Do you only work with TikTok?
No, TikTok is part of our paid social advertising, together with Meta Ads and Reddit. We connect the channels so the budget ends up where it does the most good.
Dare right on TikTok
We go through your TikTok account, your ads and your tracking – and tell you honestly what would make the thumb stop. No account yet? Then that is where we start.
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